MARION, Ind. - Indiana Wesleyan University (IWU) Athletics is proud to announce a new sponsorship agreement with Genese Nutrition, a company specializing in high-quality protein bars designed to fuel performance and recovery. Through this partnership, Genese Nutrition will provide IWU student-athletes with protein bars throughout the year, helping them stay energized and prepared to compete at the highest level.
"We're excited to partner with Genese Nutrition to support our student-athletes with high-quality fuel for their training and recovery," said Jeff Reyes, Associate Athletic Director at Indiana Wesleyan University. "This partnership reflects our ongoing commitment to student-athlete wellness and performance, and we're grateful to have a partner that shares those priorities."
As part of the sponsorship, Genese Nutrition's protein bars will be available to athletes year-round, serving as an essential tool for recovery after training sessions, practices, and games. The partnership highlights the shared values of health, wellness, and performance between IWU and Genese Nutrition.
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